GroenRijk is a large franchisor in the field of garden centers in the Netherlands with dozens of stores nationwide. The headquarters determine the strategy and marketing activities and roll them out in collaboration with the frachisers in the physical stores.
Consultancy for the digital transformation. Guidance in creating synergy between bricks & clicks. The result is a successful omnichannel strategy that has been effectively implemented.
Growth strategy formulation for the Dutch market.
Creation of an OGSM plan and roadmap as a base for all activities.